ClickIt CMO Resources
AI Search Optimization
Explore practical guidance on SEO, AI Search Optimization, and the marketing decisions that drive growth.
Written by Shaun Wilson
Founder, strategist, and hands-on practitioner
15+ years of experience | 28 certifications and licenses
Explore the Results
Browse the matching resources below, or return to all insights.
AI and zero-click results are changing how SEO and paid search create value. Learn how small businesses can protect visibility, measurement, and […]
March 21, 2025
More website traffic starts with stronger technical foundations, useful content, clear search intent, and visibility across Google Search and AI-powered discovery.
June 24, 2024
Is misaligned content hurting your conversions? Learn how mapping your content to each buyer’s journey stage, alongside Answer Engine Optimization (AEO), can […]
May 16, 2024
Third-party cookies are crumbling, but your marketing doesn’t have to. Learn how to thrive in the Cookie Apocalypse with first-party data and […]
May 5, 2024
AI Search Optimization | Trends & Strategy The Benefits of Hiring a Fractional CMO for Omni-Channel Digital Marketing Fractional CMOs offer cost-effective, […]
December 7, 2023
A fractional CMO is a part-time marketing executive who drives strategy and growth without the full-time cost. Learn what fractional CMOs do […]
October 4, 2023